Industrial Design profession aims to solve people’s problems, improve their quality of lives and make life more enjoyable with the design and development of innovative products, services and systems. Analyzing users’ existing experiences, improving broken experiences and proposing new user experiences lie at the core of this profession. A wide range of products, services and systems that we use everyday are results of such efforts. These include the CocaCola bottle that became a brand icon, Sony Walkman which changed the music listening practice and Apple iPhone that redefined the our interaction with phones. These examples also emphasize the industrial designers’ broad field of work. The unique social and cultural context of Turkey even widens the application of industrial design in our country. Along with the emphasis on development and economic growth, companies have directed their attention towards industrial design in order to come up with innovative solution proposals. In this aspect, industrial design is evaluated as the new source of innovation, and therefore, competition.
Department Approach
Özyeğin University Industrial Design Department (ÖzÜ ID) is a prominent design school with its innovative education philoshopy. The innovative approach derives from three aspects: interaction design based education, emphasis on entrepreneurship and business administration, the opportunity for follow one of four tracks (interaction design, packaging design, furniture design, fashion and accessory design.
During the foundation of the department, Özü ID has investigated the changing professional design practice and user needs in Turkey and abroad. This has led to a curriculum based on interaction design as it responds to contemporary and future needs in a better way. Within the scope of interaction design based education philosophy, studio and theory courses are structured to include design research, service design, experience design, and user-centered design.
ÖzÜ ID graduates become key actors in design management, design strategy, and product, service and systems design and development processes. In order to prepare students for such roles, special emphasis has been payed on entrepreneurship and business administration and collaborate with ÖzÜ Faculty of Business Administration. Students are encouraged to take classes on entrepreneurship and marketing.
4 tracks are offered for students to pursue starting from their sixth semester. Students, according to their individual interests, can choose any of the 4 tracks (interaction design, packaging design, furniture design, and fashion and accessory design) to specialize in a field or follow the regular industrial design curriculum.
ÖzÜ ID aims to train designers with a holistic perspective. Graduates can asses products, services and systems within their ecosystem and are aware of their social and environmental impacts. Our well-trained and competitive graduates develop each solution with reference to its physical, emotional and symbolic aspects.
Details
Study Type: On Campus
Scholarship: 50%
Duration: 4 Years
Deadline: 1st March 2022
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